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How does a "publicity" lawsuite work?

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filmstudent View Drop Down
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Joined: 05/April/2010
Location: Australia
Posts: 3
  Quote filmstudent Quote  Post ReplyReply Direct Link To This Post Topic: How does a "publicity" lawsuite work?
    Posted: 26/September/2011 at 09:07
So every now and then you read about these "crazy" lawsuits that, as it feels for an outsider, live more on their publicity possibilities then actual legal claims. To take an example, "Chinese Artist sues Kung Fu Panda Creators" (for portraying a national symbol in an insulting way I guess is the claim) http://www.slashfilm.com/chinese-artist-sues-kung-fu-panda-creators/

I'm always surprised when cases like this get actual legal attention and I would like to understand better how this works. So anyone can file a lawsuit against anyone for anything, or? What factors play a role when a court actually allows a case like this to proceed? And in what court does a Chinese individual meet a big American corporation?

I understand that every case work in very different ways, that every country have their own legal system and that there's no way to actually grouping what I've called "publicity lawsuits". But it would be very interesting to hear some thoughts on this topic in general, even if I can't pinpoint specific legal question marks.

boony View Drop Down
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Joined: 15/April/2009
Location: Australia
Posts: 502
  Quote boony Quote  Post ReplyReply Direct Link To This Post Posted: 27/September/2011 at 12:50
In many cases I think publicity is used just to put pressure on the other party. They rather settle quickly rather than have negative publicity even if the lawsuit is flimsy/without merit, etc.

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